Social Media Monitoring

If a brand opens up to a social space and if people begin to interact, how can a brand ensure that they are listening to all of the content and conversations that are occurring?

Using keywords and analytics, a robust plan can be actioned that ensures a platform-agnostic approach is mastered and a brand can talk / listen with precision. Of course, it helps to have leading industry tools and a tight global network that shares best cases and ensures that cutting edge technology and thinking are incorporated in the time that social occurs: every moment of every day.

Reiterating the role of tools and analytics, 23Prime Digital Middle East’s Social Team monitor a brands’ social platforms daily, monthly or quarterly with a clear presentation of community performance, competitive landscape and new social channels that should be entered.